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YouTube Shorts Monetization: How to Profit from Short Videos

November 30, 20225 min read

Are you prepared to monetize your YouTube Shorts? Here's how to generate money in 2022 using short, vertical films, plus a bonus suggestion for 2023.

Making money from YouTube Shorts is a difficult endeavor. They are not the same as long-form videos, which may be monetized in four steps:

  1. Participate in the YouTube Partner Program (YPP).

  2. Make long videos.

  3. Turn on the video monetization.

  4. Obtain advertising revenue.

YouTube Shorts, on the other hand, which are vertical videos of 60 seconds or fewer, do not have a standard revenue structure. You cannot now place advertisements on a YouTube Short and earn money when people watch your material.

Which begs the question, how can a Shorts maker generate money?

It's taking time, but there are a few methods to earn from YouTube Shorts. Let's get started.

YouTube growth- PCS Tubegrowth

1. YouTube Shorts Fund

If you want to make money from YouTube Shorts, the $100 million Shorts Fund is one option. YouTube announced this in 2021, and the site has vowed to award creators with a monthly "bonus" drawn straight from this fund. The incentives vary from $100 to $10,000, however the actual amount is determined on your previous month's Shorts performance.

Do you believe you're qualified for a bonus? The following are the prerequisites for monetizing YouTube Shorts:

  1. Every 180 days, upload an original YouTube Short (not a TikTok video, for instance).

  2. You must be at least 13 years old or the mature age in your country.

  3. Follow the Community Guidelines and monetization policies on YouTube.

  4. You must be a citizen of a qualifying nation.

Once you've met those standards, you're eligible for a Shorts bonus. If you're chosen, YouTube will notify you within the first week of the month, and you'll have until the 25th to collect your bonus. To learn more, visit this YouTube creators page.

how timeline works- PCS Tubegrowth

So far, getting a bonus requires a large number of video views.

man analyzing the graph- PCS Tubegrowth

Still, it's preferable to receiving nothing at all.

Here's what several Shorts Fund creators made last year:

  • TN Craft: $200 for 7 million views on Shorts

  • King Probherbs is offering $300 for 5 million Shorts views.

  • GEVids: $2,300 for 130 million views on Shorts

The good news is that YouTube is rewarding more artists with a Shorts bonus. A greater number of participants will earn payments between $100 and $10,000. So if you're serious about making Shorts, that's something to look forward to.

YouTube short funds- PCS Tubegrowth

2. Brand Deals and Sponsorships

So, receiving a YouTube Shorts bonus isn't the simplest task in the world. Thousands of artists compete for the monthly prize, and the most of them have millions of views on their Shorts.

However, guess what? You are not required to participate in that competitive race. There are more methods to monetise YouTube Shorts, one of which is through brand sponsorships.

A brand will pay you to advertise a product or service in one of your videos when they sponsor you. That may be a new laptop brand, the latest Lululemon pants, or even a squeegee that removes pet hair from soiled carpet.

Here's an example of a YouTube sponsored short. Eliana Ghen, an actress, promotes Vita, a mobile video editing tool, in this video.

If you're thinking to yourself, "Hey, I could do that," you're absolutely accurate.

This is why:

  • To land a brand agreement, you don't need millions of views and subscribers - just the correct audience and a great YouTube record.

  • 51% of marketers stated they want to increase their investment in short-form content in 2021.

  • Brands are eager to collaborate with short-form creators.

Don't just take our word for it on that final point. Sponsorship coach Justin Moore expresses similar sentiments.

“At the end of the day," Moore adds, "most businesses don't want to collaborate with you because they believe the only thing you're excellent at is long-form video." "They want to believe that you have the ability to develop a variety of material.”

Are you ready to land your first brand deal? Read on to avoid the most frequent blunders that YouTubers make when pitching businesses.

3. Coming Soon: Collect Advertising Revenue from YouTube Shorts

YouTube Shorts are currently not part of the platform's formal revenue model. There is no way to join the YPP as a Shorts creator until you create long-form films and reach the necessary milestones – 1,000 subscribers and 4,000 view hours. As a result, there is no way to generate advertising money from short, vertical content.

However, YouTube is ready to amend the regulations. Creators who have reached 1,000 members and 10 million Shorts views in 90 days can apply to the program in early 2023.

YouTube partner program- PCS Tubegrowth

Joining the YPP this way allows you to earn advertising money from short, snappy films. You'll also have access to additional monetization methods, such as ad income on long-form videos, Super Thanks, Super Chats, Channel Memberships, and others.

Shorts, like most YouTube revenues, will be based on a revenue-sharing arrangement. Creators will receive 45% of the advertising money generated by their material, a little drop from the typical 55%, but far better than earning 0%.

Final Thoughts

There are three methods to monetize YouTube Shorts in total:

  • Receive a bonus from the YouTube Shorts fund.

  • Obtain a trademark agreement or sponsorship.

  • Ad money from YouTube Shorts views can be collected (coming in 2023)

The final way is the most intriguing since it is how long-form producers have been making money for years. It also broadens the kind of channels that may be created on YouTube. If you exclusively make short-form videos, for example, you don't have to rely on long-form videos to make money. You can keep to your strengths: short, vertical videos.

YouTube growth- PCS Tubegrowth

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